Video production

Klofan

Start a project →
Klofan

Brief

To build the association about Klofan as the breaking-through product that cures thrush in one day.

Solution

To emphasize that breaking-through feature we created a breaking-through approach of making video ad in the pharmaceutical sphere that has never done before.

We have created a series of vivid stop-motion videos with a non-standard cast of charismatic non-professional actresses that reveals the problem of thrush and the solution in a positive way.

Insight

The idea was based on the insight that the thrush problem is very intimate, and people often do self-medication.

We showed absurd options for the methods of self-medication in 5 vivid videos.

YOU CAN’T HEAL THRUSH BY POWER

CHATTERING ON FORUMS DON’T SOLVE THE PROBLEM

SHOPING – IT IS NOT A PANACEA

SPLASH OF EMOTIONS DOESN’T HELP

MEDITATION – IT’S NOT A MEDICATION

See Also

Communication strategy

ExtraTV

Creative

Baltika

Creative

Zotek

Influencer marketing

Kronenbourg 1664 Blanc Fruits Rouges

Creative

Kia Sportage

Communication strategy

Prestigio

Creative

Hopsy

Creative

Dolce

Creative

Epicenter

Communication strategy

Curtis

Creative

Abrol

Communication strategy

Admixer Academy

Creative

Jeep

Creative

L-cet

Creative

Kolikid

Creative

Renault Ukraine

Influencer marketing

#JeepWasHere

Communication strategy

Marengo

Video production

Klofan

Creative

Хрусteam

Influencer marketing

Lay’s

Start a project

Have a task? We already want to solve it. Share with us your thoughts on it.